Symbolism In George Orwells 1984 - 1349 Words

Symbolism in 1984 Literary concepts are often used in books to make the reading experience more enjoyable. In George Orwell’s 1984, Orwell uses a key literary element, symbolism, to do this. Orwell does this in a unique way. He makes the reader want to think one way, when the reality is far different. This causes the reader to be surprised when the truth of the matter is revealed. He is able to do this by having certain objects represent one thing, and then later reveal it is something far different. This unique use of symbolism is an interesting aspect of 1984. In 1984, George Orwell uses the concept of symbolism to make the reader think of things in a way far from the truth. One of the things that is a major symbol in this book is†¦show more content†¦Well, it turns out that it was wrong to trust him. Too late, Winston and Julia find out that the whole room was not safe at all, and Mr. Charrington is a member of the thought police. It turns out that a place that was symbolized to be the one safe haven, turned out to be the most unsafe and non-private room in Oceania. Due to how there was a telescreen secretly recording everything Winston and Julia were doing, as opposed to knowing they are being watched, they are being watched but do not even know they are being watched. This causes them to act in ways that is not acceptable by the Party’s standards at all. This reveal usually comes as a huge shock to the reader at this point, due to the fact that up until this point the room is symbolized as a safe haven, a place with complete privacy. Another major symbol in 1984 is Julia. Winston and Julia meet and get to know each other in due time. They learn that they both do not like the Party, but they do not know how to rebel against the Party. Orwell uses Julia as a symbol of rebellion against the party. When she enters his life, they both start to do things forbidden by the Party, such as obtaining and consuming foods and drinks they should not have, as well as making love not for the purpose of reproduction. The impact on the party is analyzed when Parascandola states. â€Å"As the sexual act with Julia is a blow against the Party, against its extinction of the human emotions and feelings and pleasures...against its crushingShow MoreRelatedThe Symbolism of English Socialism in George Orwells 19842162 Words   |  9 Pagesparents and children. Indeed, it was already doing so through the Anti-Sex League and using children as informers against their parents, which happened to Winston Smiths neighbors in 1984. This extensive use of police informers, including children, was also common in the real totalitarian regimes of Hitler and Stalin. In 1984, no truth, facts or independent thought was ever allowed except that which the Party dictates from one moment to the next, and the more secure it feels in power the more ruthlessRead More George Orwells Symbolism and Derivation for Nineteen Eighty-Four (1984)905 Words   |  4 PagesGeorge Orwells Symbolism and Derivation for 1984 George Orwells 1984 had a profound effect upon the way people thought during the mid 20th century. The book signified Orwells most complex novel which told the story of Arthur Koestler and the countless others who suffered because of the totalitarian governments in Eastern Europe (Meyers 114). When 1984 was published in 1949, the Cold War had just begun. The novels ending was pessimistic and thus seemed as an attack on communism. TheRead More1984 Metropolis Essay1293 Words   |  6 Pagespower† is heavily supported by George Orwell’s 1949 novel ‘1984’ and Fritz Lang’s 1927 film ‘Metropolis’ through their intertextual connections and shared perspectives. Both texts were composed around the context of pre and post World War 2 which is clearly evident through their settings, characterisation, themes and ideas. Through Orwell’s and Fritz’s use of dystopic societies, empowerment of women and detrimental dictatorship rule it is blatant that George Orwell’s quote â€Å"The object of power isRead MoreConsider how the natural development of narrative techniques in George Orwell’s 1984 creates a600 Words   |  3 PagesConsider how the natural development of narrative techniques in George Orwell’s 1984 creates a theme of individualism verses state. What was the point in writing such an obvious theme, since a dystopia is the prime example of an imperfect world? He uses extremely well-developed techniques to demonstrate the dystopian society. Specifically, Orwell uses symbols as well as the setting to thoroughly contribute to the idea of a totalitarian state in his dystopian society; the ideas are in symbolic objectsRead MoreGeorge Orwell s 1984 ( 1949 )1265 Words   |  6 Pages Power alone can be a dangerous machine when put into the wrong hands. In George Orwell’s novel 1984 (1949), he painted a dark image of the Oceania government’s abuse of political power that d estroyed the very fabric of life for many of its society members. Evidence of this destruction is seen through the eyes of the main protagonist, 39-year-old, Winston Smith. The novel is set in Air Strip One, based in London. Although 85 percent of Oceania’s population was made up of proletarians who seemedRead MoreAnalysis Of 1984 By George Orwell954 Words   |  4 PagesSophie Moore Mrs. N. Finley E209R3 – 1984 literary analysis 27 January 2015 Symbolism throughout 1984 The novel 1984 is a futuristic totalitarian society where everyone is kept under close surveillance and is forced to follow all rules and laws of the state. The novel 1984 was written by George Orwell and published in 1950. The main characters were Big Brother, Winston Smith, Julia, O’Brien, Syme and Emmanuel Goldstein. Winston Smith is a low man on the totem pole when it came to the ruling PartyRead MoreThe Dangers of a Conscious Mind 1984 by George Orwell Essay1406 Words   |  6 Pagesare hungry for power, and desire to be in a position that is exceedingly high above the rest. This is the general ideology of the Party, the supreme and ruling government in the legendary narrative 1984, written by George Orwell. 1984 is a dystopian, science fiction novel that is set during the year 1984 in the superstate of Oceania. In a malevolent world of continuous warfare, relentless government scrutiny, and constant human manipulation, the story revolves around a man named Winston Smith , a citizenRead MoreGeorge Orwell s The Novel Expressing The Idea Of A Government Changing The Past1655 Words   |  7 Pagesof a totalitarian government intensifies throughout George Orwell’s novel expressing the idea of a government changing the past. In the novel 1984, the main character, Winston Smith lives in a world where the people of the society are restricted from free thinking. With no freedom or privacy, Winston tries to stand against the government’s ruthless control with the help of his lover, Julia. Winston’s struggle against the Party, explains Orwell’s indication of having an overly powerful government thatRead More1994 George Orwell Dramatic performance analysis1455 Words   |  6 Pageshope. The lights fade and there is silence. The stage is empty. Big Brother is watching. George Orwell’s novel 1984 springs to life with this stage adaptation presented by the highly entertaining theatre company Shake and Stir. In the totalitarian society of 1984, lies, myths and false information dictate the population and this is portrayed beautifully in the theatrical presentation of the novel. 1984 tells the story of Winston, a man with no hope, the party controls his life, his not his mindRead MoreThe Dystopian Society in George Orwells Novel 1984 Essay469 Words   |  2 Pageshelped lay the foundation of the dystopian society George Orwell imagined in his novel 1984. Fear, manipulation, and control were all encompassed throughout this dystopian society set in the distant future. The freedom to express ones thoughts was no longer acceptable and would not be tolerated under any circumstances. Humankind was rapidly transforming into a corrupt and evil state of mind. Even though many of Orwell’s ideas in his novel 1984 seemed completely fictional, several of the concepts

Advertising Analysis Essay - 2587 Words

Advertising Analysis Advertising is constant. Wherever you are and whatever you are doing, you will be bombarded with advertising; its commonly accepted that the media (a collective term for film, radio. television, music, the printed press [ i.e. newspapers and magazines] and now, the Internet) is a key part of our modern day lives. The media is largely funded by advertising, because companies will pay large sums of money to reach the huge audiences of the media; and so, every time you turn on the television, tune it to the radio, open a magazine or newspaper, watch a film or connect to the Internet, you will more than likely see advertising. Even as I write this, I am being bombarded with†¦show more content†¦This same from of advertising is used by food companies. If I get up from my typing and head to my fridge (incidentally, it has a BOSCH logo in the top-left corner), and get out, for example, a pot of Onken yoghurt, the Onken logo appears on both sides of the products tub and on the top o f its lid. Im exposed to the Onken logo three times in as many seconds. In fact, this form of advertising is probably present on almost any product you care to mention, not to mention its packaging; even the bag I carry the product in is in fact a form of advertising. Without realising it, by carrying, say, an HMV bag around Winchester, I am not only advertising HMV (and subsequently any product you could purchase within an HMV outlet) to everyone around me, I am also signifying that HMV has my personal seal of approval to everyone who goes past me, because I am carrying one of their bags; even if Im using the bag to take an unsatisfactory product back to the shop, demanding a refund as I do so, Im still parading the HMV name around for any passer by to see, and, thus, providing HMV with free advertising. As well as these more subtle forms of advertising, there is the brash and blatant form of advertising which bombardsShow MoreRelatedAdvertising Analysis : Advertising And Advertising Essay731 Words   |  3 Pagespromote sales. Since that time advertising has come a long way, with the introduction of advertising slogans and jingles cleverly designed to play on human pyschology and thereby maximise product sales. Within the last 150 years, forms of media that have been recently invented have become the most popular ways of advertising - such as radio, television and newspapers/magazines/billboards. These forms of media have been a gateway to allow subtle advanced advertising techniques to be used, althoughRead MoreAdvertising Analysis : Promotion And Advertising1715 Words   |  7 PagesPromotion and Advertising The Text-Clip can be categorized as an unsought good, in that is not a necessary component to laptops or computers. Therefore it is essential that we are able to effectively communicate the capabilities of this product and how it could be of great use for our desired target market. The Text-Clip is an unsought good, which suggests it is a low involvement product that does not have a substantial effect on the lifestyle of the prospective consumer. Therefore the best way ofRead MoreAdvertising Analysis : Tipalet Advertising1121 Words   |  5 PagesTipalet Advertising Tipalet was a company from the late 1960s known for its Tipalet cigarette and its provocative advertising. The company ran several advertisements focusing on a man and a woman smoking. Their most known advertisement was a magazine full-page ad featuring a man looking into a woman’s eyes and blowing smoke at her. The advert shows both young adults in a healthy state with the woman leaning in closer to the man’s exhaled smoke. Towards the bottom of the page, surely not coving theRead MoreAnalysis Of An Advertisement On Advertising1073 Words   |  5 PagesAnalysis of an Advertisement In people lives, they often see advertisements everywhere. People have different views. Some people think that ads can help them know the new products faster, and also they will provide more information about the new products for audiences. Consumers will choose things well by comparing the products. It’s very convenient for audiences. However, some people don t support ads. Because there are too many ads and they may make people feel bored and unhappy. Some adsRead MoreAdvertising Analysis And Industry Trends For Digital Advertising752 Words   |  4 PagesIndustry Analysis Industry Trends for Digital Advertising has benefited from the rapid switch from traditional print advertising to digital advertisements. As more consumers generate website traffic through the use of smartphones and tablets, businesses are purchasing digital advertising services from companies like RedCappi.com to build brand awareness across multiple screens and platforms. Over the next 5 years, t he industry will continue to grow, as more and more effective advertising tools emergeRead MoreEssay on Advertising Analysis728 Words   |  3 PagesAdvertising Analysis Alcohol is a product that tends to be advertised by sex appeal and social class, although these specific ads factor these components in, they mainly focus on one gender and its superiority over the other. In this day and age, advertisement takes more than a simple leave it Beaver appeal; it takes something that will catch your eyes while flipping through the pages of a magazine or through channels on TV. The whole point of ads is to get you to identify with the charactersRead MoreAdvertising Analysis: Nespresso3247 Words   |  13 PagesAdvertising analysis: Nespresso 1 Introduction Television transmits popular messages at the same time visual and auditory. She is of use in other one of the support for the advertising speech, which is one of the production authorities which we find in media and will make the object of our study in this account. We will dedicate our analysis on one of the television advertising of the business company Nespresso. This advertising registers in a campaign in various media support: television, pressRead More Analysis of Women in Advertising Essay1587 Words   |  7 Pages Analysis of Women in Advertising (All advertisements referenced in this document can be found in The Practice of Writing, Fifth Edition published by Bedford/St Martin’s)   Ã‚  Ã‚  Ã‚  Ã‚  Since the advent of advertising in printed media women have been featured and targeted by various companies as a key demographic. The goal has always been the same, though the methods of reaching women have changed drastically in the last century. The image of women in advertising has evolved from primarily a homemakerRead MoreAdvertising Clip Analysis3879 Words   |  16 Pagesno idea what was in the creative brief or what the actual phrasing of the strategy was, the tagline â€Å"unlock your heart† came to mind. The idea behind this is that these women have been in relationships for a while. One of the many advantages of advertising in Cosmopolitan is the nature of their content. Women who buy Cosmo are adventurous and some are looking to spice things up. Some relationships become stagnant in the time between the initial feelings of joy and the proposal. This proposition isRead MoreAnalysis of Interpersonal Function in Advertising6957 Words   |  28 P agesIntroduction Among all the commercial discoursed, advertising discourse is the most contacted discourse in our daily-life. Analysis of the english advertisement is a good way for English students to apply their learning to real-life. However, English advertising discourse is complex to analyze for its freely writing patterns and elliptical clauses. On one hand, most of books for linguistics do not focus on the analysis of advertising discourse; on the other hand, most of business books pay attention

Sample Help on Globalization

Globalisation The cultural changes in the society are the part of the Globalisation process. Studies from (Changyuan and Song, 2009) have mentioned that the process is to coordinate the production in the global platform. However the critics have believed that even if the Globalisation is beneficial for trade, it creates a divide of the cultural values (Junhua, 2008). There are three forms of the globalisation that is homogeneity, heterogeneity and glocolization. Taking the example of China that opened the doors for being globalised in the year 1978 and started adopting the international dimensions. This to a large extent is responsible for the growth that the country has achieved. The changes in the youths have been to turn towards individualism rather than collectivism followed by earlier generations. This is quite similar to the US individualism where the needs, requirements, and rights are individual. The courses in China have been made in order to meet the curriculum requirements that are glob alized. Junyue (2006) mentions the use of English in the curriculum of Chinese education in order to develop in a globalized era. References Changyuan, L, Song, W, 2009, Transformation of Chinese cultural values in the era of globalization: Individualism and Chinese youth. Intercultural Communication Studies, 17(2), 38-53. Junhua, W, 2008, Toward a critical perspective of culture: Contrast or compare rhetorics, J. Technical Writing and Communication, 38(2), 133-148. Junyue, C, 2006, Globalization and English in Chinese higher education, World English, 25(3/4), 513-525.

Motivation and Reward free essay sample

Reward Mark-it-Down Co Ltd In todays competitive climate lots of business owners are trying to get more from their workforce at the same time however their employees are trying to get more from their Jobs. Reward and recognition programmer are one way that employers can motivate their staff into changing their key behaviors and work habits, thus benefiting the business. At the same time these schemes can also give the employee that little bit extra they are looking for from Job. Motivation and reward are closely linked and there have been many credible theories Ritter on the subject. It is widely recognized that human beings have a need to feel valued, both in their home lives and in the work place. To keep people motivated they need to be encouraged, rewarded (where appropriate) or recognized in their endeavors. One of the most valued of the motivation theories was written by Abraham Moscow from the USA back in the sasss. As part of his study into motivation Moscow developed a five tiered hierarchy of needs. He argued that the way to motivate individuals in the workplace and indeed in life is to satisfy the need sets one by one and in order. The first of the need sets and the most basic are the biological and physiological needs. These are survival requirements ingrained into us and evolved with mankind for tens of thousands of years, things such as food, shelter, warmth etc. In Mascots model its these needs that need to be satisfied before anything else, for example there is little point offering status as a motivator, when the individual has not yet satisfied basic requirements such as achieving a livable wage in order to eat, secure shelter etc. Reward Systems Performance at Mark-it-Down Co Ltd is not what it should be and it has been decided teens senior management and the Human Resources department that the introduction of a reward scheme is whats required to motivate the workforce and improve performance overall. The team in charge of deciding on the reward system to implement have come up up with the following suggestions: Variable Pay/Bonus Scheme A scheme of variable pay is one possible solution for the supermarket. In this scheme a portion of the employees pay would be considered at risk. This portion of the wage will be rewarded according to the performance of the company as a whole, on the basis to personal commitment or based on the results to a department or team could probably be the most effective for this type of commercial business) Targets will be set at the beginning of a specified period (per annum is the common period) at the end of this period depending on the how well the targets have been met, a percentage or full quantity of the at risk part of their pay will be paid to the individual. This payment could take a few different forms, possibly a cash bonus, a quantity of stock or shares in the business. Whilst monetary reward has been proven to be effective and can encourage hard work amongst a team or individually, it has the disadvantage of impacting on profit dad by the supermarket, for example if the grocery team meet their target for keeping the produce displays replenished too defined level, then the whole grocery team will have earn the bonus which must be paid from the profits. You also may have a situation where part of the workforce become denominated, if their team or they personally have missed out on a bonus. Bonus and pay based rewards are considered differently depending on which motivation theory you study. For example in Mascots hierarchy of needs, financial remuneration is only mentioned within the first tier of the hierarchy which covers the cost basic and obvious survival needs (physiological needs) Money was not considered by Moscow be a long term motivator. Frederick Herbert considered financial reward to be amongst his hygiene factors that is that money in itself is not a motivator but actually will only act as a dissatisfied if the individual feels that their financial expectations and requirements of the role are not being met. In contrast to Moscow and Herbert, John Stacey Adams might have argued that bonus schemes and pay related rewards can indeed be effective motivators. If the individual perceives that they are getting a fair input to output balance in imprison to their peers egg, works hard (input) for a pay bonus (output) However that motivation through financial reward might not last. If the individual learns that a colleague or peer is benefiting from a better input to output ratio (egg doesnt work as hard, but gets paid more) then the individual can quickly become dissatisfied. Promotion The introduction of a promotion programmer could be a viable option. If the employees are aware that there is a realistic opportunity for them to progress within Mark It Down Co then they will likely feel motivated towards improving their standard f work in the hope that they will be one of the employees chosen for promotion. Mascots hierarchy of needs supports promotion as a motivator, however depending on the person promotion/status as a form of motivation might be quite high up on the tiers and as such it would only work if the tiers below have already been satisfied There could be several downsides to this however; often with promotion comes a rise in salary for the individual, which will of course impact on any profit made by the supermarket. There might also be a risk of a culture developing within the company hereby individuals take the attitude that they are out for themselves Employee of the Month One of the suggested recognition programmer is an employee of the month scheme. The idea is that all employees and managers are provided with a brief form to be used to nominate an employee that they believe deserves recognition (they should also explain the reasons behind there nomination) Due to the nominations for employee of the month being business wide not only is the playing field for recognition level, but there is the scope for recognizing excellence in all of the different areas of the organization. This reward system could be as low or high cost as Mark it Down Co directors see fit. There is support for this type of recognition reward in Elton Maps Hawthorne Effect theory. Following his studies of workplace behavior at the Hawthorne Plant Chicago in the late sasss and early sasss Mayo deduced that emotional factors acted as far better motivators than economical ones, as such a reward scheme of this nature could be very effective indeed, not to mention low cost. On the downside employee of the moon the schemes can have a tendency to be considered a little cheesy and may require a little effort on the part of the aerogramme managers in order to keep all of the staff motivated to participate by completing the nomination slips. Pass on Praise Something as simple as passing on positive comments you have heard about an employee direct to the individual can have an extremely motivational effect. Again the Hawthorne effect supports this belief. The praise could passed on by way of email, copying in managers or even with a visit to a senior managers office in order to receive thanks directly. The main advantage of this idea is that it costs nothing and is extremely easy to implement, however it may not be enough on its own, I would suggest that this tactic e used in conjunction with one of the other employee recognition schemes. All of the afore mentioned reward options have the potential to be effective, however the success of the chosen scheme could have a lot to do with the individuals in embed of motivation. For instance in McGregor theory, the two employee types, X and Y differ greatly. What might motivate a Y employee (someone that is naturally happy to take on reprehensibility and excepts work as part to elite) might nave the opposite detect on an employee of the X variety (someone thats avoids reprehensibility and needs to be heavily supervised. The type of employees to be motivated should be considered before a motivation and reward scheme is decided upon. Monitoring Performance There are various ways to monitor the performance of your workforce. In the supermarket setting of Mark it Down Co, these could be; Physical: the number of sales made, the number of employees served, punctuality or attendance. There can be no disputing these types of performance indicators they are unambiguous and offer a realistic insight into the performance of a team or individual. Qualitative: these indicators are based on opinions and Judgments (the view of a previous or the such like). These indicators are Just as important as physical ones but managers should be careful to ensure that any measures of performance are considered fair by both the employees and employers. Goals and Targets Performance measurement can also be linked to the companies appraisal system, that is performance can be measured by assessing progress made on targets and goals agreed at the previous review. Appraisals are valuable in this respect. In order to effectively monitor performance in this way it is important to ensure that your employees are aware of the difference between target and goal. Goals: These are long term ambitions that should relate to the individual aims for progressing within the company. Targets: These are the steps taken in order to achieve the goal. There is an acronym that can act as a guide for the criteria that any targets should adhere to. They should be Specific, Measurable, Achievable, Realistic and Time bound. There is little point setting targets outside of these parameters. Monitoring progress towards identified goals and objectives as a way of determining who deserves reward does have its pros and cons though. On the one hand it can be noninsured an easily measurable method of monitoring performance, but on the other (particularly when the goals and targets have been set for a team or group) it could be argued that the fact that a company/team or individual is achieving its set goals and targets is not a true indication of who has made the most effort towards making that happen and as such is not an effective method for identifying who should qualify for reward. This is an important thing to consider when applying motivation and reward schemes, as an incorrect or ill managed monitoring technique could be costly to a business. For example a company will not want to be handing out cash bonuses to a whole team for reaching a set goal if it transpires that 3 out of 5 team members have made no improvement to their work output and had nothing to do with the teams progress or achievement! When considering target setting as a way of monitoring progress and establishing where reward, praise or recognition should be given, serious thought should be given to how the company plans on pinpointing exactly who has been responsible for progress, both positive and negative. Benchmarking Another way to monitor company performance is to measure its successes and allures against those of other businesses in the same market. For example Mark it Down Co could measure its sales figures against one of its competitors, Lid for instance. This method is known as bench marking and its all about taking the best practices of the highest achieving businesses in the same market and applying them back in the business in question. Job Evaluation Its has been brought to management attention that one of the employees at Mark it Down Co believes that he is receiving less salary for the same work as one of his peers. The following two methods can be used to evaluate the Jobs of the individuals n question in order to assess whether theses concerns are Justified or not. Job Ranking Job ranking is one of the simplest methods of Job evaluation. Its considers the Job as a whole and ranks it against another whole Job within the organization. This is usually carried out by the raters comparing the Jobs using their general knowledge of the roles themselves. The Jobs are ranked in order of the difficulty of the Job itself or the importance of the role to the company. The procedure is followed for each department and then a comparison of Jobs at all levels is made and Jobs are given grade levels which define salary groups. The Job ranking method is easily understood by all employees and simple to administer, however it does have its disadvantages, this technique is not really suitable for large organizations with complex structures where its is much harder to gain familiarity with all of the Job roles. With this in mind it is probably not the solution that should be used at Mark it Down Co Ltd. Point Factor Method The point doctor method establishes Job values by assigning points to each area within a group of defined factors, below are some examples but there any many different factors that could be defined further and given points in order to be used or Job evaluation; Skill: Within this group there might be points available for, experience or training. Effort: The points available for effort might be divided between mental and physical effort. In this method each Job is rated using the defined points system. The points are totaled to form the final score for that particular role. From there Jobs are grouped into salary grades Cobs with similar points ratings would be placed together in the same salary grade) This method can be tailored to meet the needs of specific companies and is suitable for use within larger organizations where there are a large umber of Jobs to evaluate. Its an easy model to work with once its in place but can be very expensive and time consuming to develop in the first instance. In my opinion the point factor method would be a the better Job evaluation model to use for Mark it Down Co. Job ranking is Just too simplistic to cope with the amount of individuals roles at this organization. The factors I think should be used to develop the point system are as follows; Skill Experience, Training, Ability, Education Responsibilities Monetary, Supervisory, Reporting Effort Mental, Physical Environment Job Location, Hazards In order to establish if the employee in question has a case for querying the wage he is on in comparison to his colleague. His overall score for the above factors should be calculated in order to establish his pay bracket. If the pay grade is the same as that of his colleague then his concerns are Justified and his wage should be brought into line. If it is not and he is in a lower wage group then there is no case for a wage increase. Equally if the individuals wage bracket is determined to be higher than that of his colleagues then his wage should be adjusted to reflect as much.